Talent Tracker at Bright Network

Top features

Our intuitive campaign management and analytics tool delivers powerful insights on your campaign, ensuring you make the best decisions that are informed by real-time data.

Custom reporting

Take a deep-dive into your personalised dashboard, offering complete transparency across your campaigns. 

Choose from a range of filters including audience demographics, member engagement and conversion rate. Compare your data to other companies to see where you benchmark in your industry.

Audience comparison
Real-time analytics

Track your analytics and improve your marketing, attraction, and recruitment campaigns using real-time data.

Adjust your campaigns based on the actions and behaviours of students in both live and historical campaigns. Use live data in your demographic breakdown to understand diversity statistics from attraction to conversion.

Demographics
Monitor ROI

Monitor the metrics that matter most to you and your organisation and ensure you’re driving forward your diversity initiatives.

Uncover where your applicants are coming from and what they are engaging with whilst remaining GDPR complaint.

Page views
Executive summaries

Combine real-time data and in-depth expertise from our team to produce bespoke executive reports. 

Share the results of your campaigns with your team and use them to make real-time decisions to enhance your campaigns. Your experienced account manager will provide you with an overview of all your results which can be used to make insightful suggestions against your objectives.

Executive summary
Reports
  • Executive summary
Executive summary
Executive summary
Performance
  • Page views
  • Email campaigns
  • Click throughs
  • Conversion rate
Page views
Page views
Email campaigns
Email campaigns
Click throughs
Click throughs
Conversion rate
Conversion rate
Audience
  • Demographic breakdown
  • Degree subject groups
  • Demographic per job
  • Conversion rate by demographic
Demographic breakdown
Demographics
Degree subject groups
Degree subject groups
Demographic per job
Demographic per job
Conversion rate by demographic
Conversion
Sector comparison:
  • Conversion rate
  • Audience comparison
Conversion rate
Conversion rate
Audience comparison
Audience comparison
Team

Talk to us about our Talent Tracker

Find out how the Talent Tracker can support your next early talent strategy.